Our product research approach is to design studies to improve consumer satisfaction and repeat purchases.

Small pilot product tests provide powerful insights and can save time and money with innovation and formulation development. Learn how to ask the right questions, and conduct simple consumer tests that yield valuable product insights.

Gain insights with small data before scaling up for validation testing. Fail early and have a chance to modify, with the target consumer’s reaction to your concept, packaging options, graphics, product, and line options, before getting too far into the process. Design with your consumer as a partner.

The Dragonfly teams’ expertise is also in legal and claims research gathering scientific evidence for NAD challenges, and class action lawsuits. We have experience collaborating with research teams to help design the best reasonable approach to gather statistically valid evidence.

Let us partner with your team to design or review sensory and consumer claims research.